Usher can’t wait to get ‘’up close and personal’’ with his fans tonight (11.06.12).
The ‘OMG’ hitmaker will launch his new album ‘Looking 4 Myself’ at the Hammersmith Apollo with a concert which will be streamed live around the world on his YouTube Vevo channel as part of the ‘American Express Unstaged’ series and Usher is excited about the experience.
He said: ‘’The ’American Express Unstaged’ show is my chance to be a little bit modern and also to get up close and personal with the fans, which is something I don’t get in a stadium or arena.
‘’Things are changing with the way we discover and develop talent and this is just another way to bring fans closer to the music and the artist. It’s art in motion but also something that I think the fans will really get a kick out of.’’
The livestream from London will be directed by Hamish Hamilton and Usher is thrilled to be working with the filmmaker.
He explained: ‘’Working with Hamish has always been a pleasure, he’s someone I really respect and he really gets me as an artist.
‘’Having the ability to stream my performance live allows me to be connected to the entire world, it’s kind of like modern thinking but classic at the same time.’’
Usher’s ‘American Express Unstaged’ performance will be livestreamed at 9pm (GMT) tonight at www.youtube.com/UsherVEVO.
Copyright: Bang Showbiz 2012
Monday, 11. June 2012